Build Sustainable Passive Income in 30 Days Through Slow Living Blogging
For introverts, constant content creation, marketing, funnels or launch-day hype is overwhelming and unsustainable.
If you’ve felt this way, you are not alone. Most introverts, sensitive souls or shy entrepreneurs feel out of sync with the fast-paced, high-pressure that comes with digital marketing. The number of courses I have taken that suggest creating 3 reels a day to grow your Instagram… Hard pass.
Not being able to keep up with that level of content creation doesn’t make you lazy or unmotivated. As introverts, we just have a different communication style. This doesn’t make us less-than; this makes us different. It’s funny how much we talk about the uniqueness of humans and our drive to be different, but when push comes to shove, we give everyone the same advice and tell them to “just try harder.”
But here’s the thing… What if I told you that your path to passive income could actually reflect your values—intentional, unhurried and deeply aligned?
It can be. Short-form content is not the only way to grow your business and create passive income.
If you love the concept of slow living, blogging might be a great alternative to short-form content. Blogging is a great marketing vehicle, but it naturally promotes slow living. It’s a much more sustainable way to create passive income… When you do it right!
What is slow living (and how does it apply to blogging)?
In a creative business context, slow living is living and working in a way that values depth over speed, meaning over metrics, and presence over pressure. It’s about doing things not just physically slower, but more intentionally and mindfully. It can feel hard to take your time and slow things down, when the online world pressures you to do things faster, automate everything, and do more, more, more.
In terms of blogging, slow living looks like:
Investing more into long-form, evergreen posts over trending hot takes. What topics will stand the test of time? What topics will you be able to share over and over, and have people still find value and be able to take action?
Fewer, more thoughtful pieces instead of a constant curning. A once a week, bi-weekly or evening monthly blog allows you to be more thoughtful and not have to produce in mass quantities. Short-form content like reels stops being effective within a day or so. I have some blogs that are still gaining traction years later.
Focusing on meaningful connection with your audience. It’s hard to keep track of interactions you make on social media. There are some people who post three times a day and have a social media manager. Chances are, they’re not interacting with you. And honestly, it’s hard to keep track of the comments and DMs when there are hundreds of them. But people can contact you in a more personal way, from your blogs. They can get onto your email list of use your contact form.
Why does blogging work especially well for introverts?
Not all, but a huge majority of quiet, sensitive soul introverts typically prefer writing to speaking. They’re more of a listener, an observer, they’re more methodical. Blogging allows you to to write out your thoughts more completely. Short-form captions give your a limited number of characters and they work better when there are fewer words and more white space.
Since you’re putting out less content, blogging is more energy conserving for introverts. It’s just you and your computer, writing out your thoughts. The pressure to constantly be making more, more, more is much lower. Writing a few thoughtful, timeless posts can creatie lasting impact without the energy drain of always being “on.”
Short-form content requires you to be on, to perform, to engage, to be big. And while there are some great strategies like batching and faceless that can help decrease the need to be so interactive, it’s still a lot more. Long-form, evergreen content is the perfect medium for introverts.
Also, this quiet marketing is still powerful and impactful. Your blogs help your sites overall SEO, and your SEO drives your long-term traffic silently. When set up right, this can work behind the scenes. Setting up funnels and email sequences from your blog builds and nurtures your list without constant, manual engagement. But you can still build solid connections with your audience. A win-win. And at the end of the day, you can repurpose your blog content to help you create your social media content. You’ll never be stuck on ideas!
Finally, blogs offer quiet introverts a space for reflection and alignment (similar to what a slow living life offers). Slow blogging allows you to write what’s on your heart so you can truly connect with your readers and turn them in leads and then buyers. Blogging also allows you the opportunity to plan and batch your content, which is a strategy that works really well for how introverts process and work best (I highly recommend planning and batching everything!).
The Passive Income Piece: How Slow Blogging Generates Revenue
Blogs can convert well. It is definitely recommended to include a links and a CTA in your blog. Links help your blog/sites SEO, but they’re also great for sending your readers where you want them to go. Don’t be afraid to fill your blog post up with them. For instance, check out my 50 page guide for generating passive income with blogging.
But how can you generate passive income with your blogs? There are a new ways you can monetize them.
Digital products–What is your blog post about? Can you create a digital guide, ebook, workbook, template, etc. that aligns with what your blog post is about (just like the guide I linked above)?
Courses/workshops–Do you have a course or pre-recorded workshop (something that won’t expire)? Add the link, as long as it aligns with your blog topic. This might be a harder sell than something that’s free or an affordable guide, but definitely worth doing if you’ve got one.
Affiliate marketing–Make sure you are clear about the fact that there are affiliate links in your blog post, and that they’re aligned with your topic. It’s important to be as open as possible with affiliate links, and to not just throw them in in places where it doesn’t make sense.
Email automations–Instead of putting a link to a product directly into your blog post, you can add a link to an email funnel and let that do the work for you. It you keep it aligned with the post, and keep the emails not overly pushy, this can work quiet well. And keep the funnel simple. A blog post → links to an opt in page → email sequence → digital product sales → repeat.
Blogs can provide a rich source of content and sales mediums. One blog post can be repurposed into:
A lead magnet
A mini course
A chapter in a passive income guide
And an affiliate post
Blogging is way easier than posting constantly on social media.
How to Start a Slow Blogging Passive Income Strategy
Keeping things minimal and doable, and then letting your blog do the work for you, can keep your passive income flowing. Try these few tips to make a strategy that works for you!
Choose 3-5 core blog topics aligned with your zone of genius–What do you do in your business? What are your passions? What’s something you could take about all day and not get bored?
Write 1-4 posts a month that are evergreen and well-optimized–Not every post needs to be evergreen. It is okay to have the occasional post be time-sensitive, but evergreen is better. If someone stumbles across it years later, it’s good if it’s still fairly relevant. Yes, things change, but you can go back and update your blogs if they require it.
Create a simple opt-in (e.g., checklist or mini-guide) tied to each post–Remember, you can have either an opt-in page or a direct link. This can be free or paid. Some people like to start with free and then upsell in their email sequence. Choose whichever method you prefer.
Set up a slow-burn email sequence (3-5 emails spaced over 1-2 weeks)–If you’re using a freebie you can have the first email be all about your freebie, the second email can address a problem that is linked to your freebie, the third can be your social proof email, the fourth can be a value email, and you can add another one if it works for your product. Feel free to include a link to a paid product in these emails as long as they align with the freebie.
Update, repurpose and revisit–You don’t need to reinvent the wheel, and it doesn’t have to be complicated. The entrepreneurs making the most money typically have the simplest systems. But don’t post and forget. Go back through your blogs and your emails and update when you need to. Things change quickly in the online business world, so don’t have your stuff become irrelevant.
Is now your time to start blogging?
If you’re looking to start a blog that generates passive income on autopilot, there’s never been a better time. Passive income streams are taking off. People are realizing the value of their time.
To learn the exact strategy to starting and writing a blog that makes you passive income, check out my new guide. Let your blog become your team's best salesperson. You don’t need to be stuck making 3 posts a day, on multiple platforms. Instead, write 1 blog a week (or bi-weekly) and let it become the gift that keeps on giving.
Want a blog, but you’re not much of a writer?
Learn more about my ghostwriting services now. You can still have a blog that publishes regularly, without having to write it yourself.
If you’re interested, let’s chat and see if I’m a good fit writer for you!
